In this episode of the Marketing Cloudcast, we’ll share the insights we learned this past holiday season from industry thought leaders and marketing experts to help you make your next move.
Consumer goods companies must put the customer at the center of their business — and not just the end consumer. B2B customers want the same great experiences as consumers, so that means optimizing your full value chain to be flexible.
Field service organizations need strategic ways to control service costs and increase growth by creating unique experiences. Optimize workforce field scheduling and dispatch management to maximize service value.
Partner relationship management (PRM) applications are integrating with CRM to manage all aspects of the entire partner ecosystem. Here's how to gain a more holistic view of partner activity to create better experiences.
The top ways that retailers can differentiate from competitors this holiday season are, unsurprisingly, related to personalization — and how it pays off.
How do you prep for the influx of customer service cases during the holidays? Here’s how to use customer service as a way to build loyalty long after the presents are unwrapped.
We surveyed some of our Salesforce Consulting Partners to better understand top customer pain points they consistently see during the holiday season and how you can solve them.
Today, consumers can find, order, and receive items in a way that works for their lives. Here's how to give shoppers more choices and flexibility this holiday season.