![Introducing 360 Perspectives](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/09/introducing-customer-360-perspectives-3.jpg?w=500)
Read the 360 Perspectives Series: How to Connect Silos and Put the Customer at the Center of Your Business
How do you shift to a customer-centric mindset? The 360 Perspectives blog series is designed to deliver the insights, information, guidance, and know-how you need to start (or continue) this journey.
![Differentiate customer success from customer support](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/09/customer-success-vs-support-1.jpg?w=500)
How To Differentiate Customer Success vs. Customer Support
Here are the attributes that differentiate traditional customer support from customer success.
![Customers shape Salesforce products on IdeaExchange](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/09/ideaexchange-coins-tree-1.jpg?w=500)
How Customers Shape Salesforce Products on the IdeaExchange
IdeaExchange, as part of Salesforce’s Voice of the Customer program, is where customers can go to shape Salesforce products.
![What is Customer Centricity Really About? At Salesforce World Tour NYC, e.l.f Cosmetics, and Southwest Airlines Provide Answers](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/09/thumb-wt-nyc-1.jpg?w=500)
What Is Customer Centricity Really About? At Salesforce World Tour, e.l.f Cosmetics Provides Answers
At our recent World Tour in New York City, attendees gathered to hear how AI and customer-facing technologies on one integrated CRM platform gives teams a 360-degree view of their customers.
![parker harris and marc benioff announce new Einstein features onstage at dreamforce ’19](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2019/12/artificial-intelligence-insights.jpg?w=889)
Transformation Trends: Highlights in Artificial Intelligence From Dreamforce ’19
Artificial intelligence’s potential to help us work smarter is immeasurable. Still in its infancy, we’re collectively learning how to use it, regulate it, and build it responsibly.
![Bitty and Beau's workers doing all hands in](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2019/12/BB-GrndOp-105.jpg?w=750)
How Bitty and Beau’s Coffee Built an Inclusive Business
Bitty & Beau’s Coffee shop uses inclusive hiring practices for people with disabilities. Learn tips on how to practice inclusion in your business.
![image of hand holding a phone and half-eaten cake in the background](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2019/12/dreamforce-sms-marketing-service.jpg?w=889)
SMS Dreamin’: How Mobile Messaging Powers Great Customer Service Experiences
Learn how our team elevated the Dreamforce experience through SMS with real-time messaging and user-friendly service.
![Help a small business succeed](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/09/essentials-advisor-program-thumb-1.jpg?w=500)
Grow Your Salesforce Career and Help a Small Business Succeed: Apply to Join the Essentials Advisor Program
Introducing the Salesforce Essentials Advisor Program. This program helps new and aspiring Admins connect with Salesforce Essentials customers to provide the additional assistance customers need to set up Essentials for their businesses.
![Salesforce Ventures Impact Fund Spotlight: Measurabl](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/09/measurabl-thumb-1.jpg?w=500)
Salesforce Ventures Impact Fund Spotlight: Is Your Building as ‘Green’ as They Say It Is? This Startup Might Have All the Answers
Measurabl provides commercial real estate customers with customers uniquely detailed reports on how well their building scores according to dozens of “green” criteria. Read on to learn why Salesforce's Impact Fund became an investor.
![Mobile workers represent your brand](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/09/empower-mobile-workers-thumb-1.jpg?w=500)
Mobile Workers Represent Your Brand: Here’s How to Empower Them
Every experience a customer has with a mobile worker is a direct reflection of their brand. Here's how to ensure field service mobile workers can turn every interaction into a positive engagement.