![4 Steps to Write Amazing Support Content for Your Small Business Help Center](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/09/support-content-thumb-1.jpg?w=500)
4 Steps to Write Amazing Support Content for Your Small Business Help Center
Writing clear, concise copy isn’t always easy, but we can help! Below are four steps to write amazing support content for your small business website, FAQ, or help center.
![Turn Data Silos into Modern Cloud Applications with Lightning Object Creator](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/09/lightning-object-creator-thumb-1.jpg?w=500)
Turn Data Silos Into Modern Cloud Applications With Lightning Object Creator
Find out how Lightning Object Creator quickly turns spreadsheets into modern, cloud-based apps with clicks.
![3 Tips for Maximizing Modern Conversation Channels to Grow Your Small Business](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/09/MaximizeConvoChannels_TONL-1.jpg?w=500)
3 Tips for Maximizing Modern Conversation Channels to Grow Your Small Business
Consumers want brands to treat them as individuals that means communicating on the channels they prefer, and reaching them on their terms, often 24/7.
![The 6 Most Common Small Business Email Marketing Mistakes](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/09/smb-email-marketing-mistakes-thumb-1.jpg?w=500)
The 6 Most Common Small Business Email Marketing Mistakes
Research shows email is 40x more effective than social media, and marketer Ryan Holiday argues that email lists are the most important marketing asset. But why doesn't everyone get the return they deserve?
![Salesforce Essentials thumbnail image](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/09/conversation-channels-essentials-thumb-1.jpg?w=500)
Building for Small Business: New Features That Help You Meet Your Customers Where They Are
New conversation channels in the latest Essentials release to further personalize the customer service experience.
![Photo of a soccer ball](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/09/womens-soccer-thumb-1.jpg?w=500)
What Small Businesses Can Learn From the US Women's National Soccer Team
As a marketer who works with small businesses, I naturally thought about what inspiration small businesses could take away from Megan Rapinoe, Alex Morgan, Rose Lavelle, and their teammates. Here are a few insights.
![Salesforce Ventures Impact Fund Spotlight: This Startup Wants to Crush Student Debt](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/09/futurefuel-thumbnail-1.jpg?w=500)
Salesforce Ventures Impact Fund Spotlight: This Startup Wants to Crush Student Debt
FutureFuel.io wants to “crush” student debt — and obliterate the confusing, wonky tools that are currently in place. Find out why Salesforce Ventures is investing in them via our Impact Fund.
![How to Have a Successful Sales Career: Follow Your Curiosity](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/09/put-your-quirks-to-work-1.jpg?w=500)
How to Have a Successful Sales Career: Follow Your Curiosity
"Adopt a startup mindset" and other well-earned pieces of advice and insights for those considering a career in sales from Director of Sales Development Olivia Puckrin.
![3 Common Small Business Myths Debunked](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/09/SMB-myths-thumb-1.jpg?w=498)
3 Common Small Business Myths Debunked
Here are three common misconceptions about small businesses, along with the data-backed truth.
![Illustration of Astro](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/09/customer-service-reputation-management-thumb-1.jpg?w=500)
Boost Customer Service by Improving Your Reputation Management
Having a reputation management strategy is increasingly important in today's online retail world where customers rely on reviews. Here's how you can boost your customer experience and increase customer satisfaction.