Gap Inc.’s chief digital and technology officer explains how retail personalization got 3.5 million loyalty subscribers in 60 days.
Public health agencies and healthcare providers can repurpose the healthcare technology developed during the pandemic to streamline their processes and workflows.
How do you win the loyalty of two million customers in the country of Georgia? Well-honed personalized messaging that adds value. The bank’s Chief Marketing Office explains.
Dig in on mentorship with Salesforce’s Chief Philanthropy Officer Ebony Beckwith and Neeracha Taychakhoonavudh, Salesforce’s EVP, global customer success & strategy, on the #BossTalks series, aimed at career-oriented professionals on LinkedIn.
Learn how Fike, a 75-year old industrial safety parts manufacturer, connected field service to the broader organization to solidify it as a critical function.
As restrictions ease and the economy opens up, remote sales will remain important as businesses consider the hybrid office model.
If you’re ready to drive digital revenue, AOV is the key. Learn how to pull the lever on value, volume, and frequency to increase your B2B shopper’s sales.
Leaders have a responsibility to bring a positive and productive employee experience to their workplace. When you automate business processes, you achieve these results even faster.
From apps to mobile wallets, BOPIS to 5G, these are the mobile technologies that your brand can’t afford to leave behind.
With evolutions in digital engagement platforms, AI, and automation; marketers have unprecedented ability to scale personalization and loyalty.
