Today’s shoppers expect brands to deliver seamless, personalized experiences — but what does that really mean for your holiday shopping season plans? Here's how to use AI to help.
High-performing organizations need to implement Fourth Industrial Revolution technologies to continue to aid sales reps and customers. Here are eight tips to help with your digital sales transformation.
The Dreamforce ‘19 Trailblazer Theater is a dedicated stage where an incredible array of transformation stories will come to life all day, every day.
In this month’s Leading Edge webcast, Salesforce Chief Philanthropy Officer Ebony Beckwith interviews two CSR executives and one behavioral science expert from companies whose employees drive their philanthropic efforts.
Preview the new Salesforce Mobile app, tell stories with data using Einstein Discovery, and engage developers through member forums, chat, or case management on October 14.
According to the Trends in Healthcare and Life Sciences Marketing report, more than half of healthcare marketers view the customer journey as the primary vehicle for patient experience improvements.
We commissioned a study from Forrester Consulting, The Total Economic Impact™ of Salesforce B2B Commerce to construct a financial model designed to help companies demonstrate, justify, and realize the tangible value of IT initiatives.
Here's how to implement intelligent coupon campaigns based on customer journeys crafted by the best-of-breed capabilities of Salesforce Marketing and Commerce clouds.
Guild Education is transforming traditional tuition reimbursement programs into a strategic investment by increasing employee recruitment, retention, upskilling, and brand equity. Read the second installment in this spotlight series.
AI technology can help you unify data, deliver personalized customer experiences, optimize your marketing mix, and more.
