The B2B relationship between CG companies and traditional retailers still drives the vast majority of CG sales, so solving problems in this relationship will be key to success.
The Mission creates high-quality content about business, marketing, IT trends, health and self-improvement, and the backstories of influential changemakers.
Find out what challenges small business leaders are facing, and how SMBs are using technology to meet customer expectations.
Springtime has taught me a lot about marketing data, sales promotions, and geo-targeting — read on to see what it might teach you!
Customers are asking for personalized, relevant experiences, and when retailers listen, it pays off. Here are some recommendations for personalizing the shopping experience using Salesforce.
Today, we’re launching Pardot Business Units to provide regional teams and sub-brands the tools they need to reach their own segmented audiences. Learn more about how these new features further expand our enterprise-grade marketing automation and personalization) solution.
Here are the latest opportunities for retail and consumer goods companies to put the customer first.
Recently at the Onboarding2025 conference in Silicon Valley, Salesforce Senior Director of Global Onboarding, Theresa Ludvigson, took the main stage to share Salesforce's “high-tech and high-touch” strategy for deeply engaging new employees.
Curious to learn how you can continuously innovate and grow your career in workplace services? Read an expert's top tips.
Check out the highlights of Salesforce Basecamp Instanbul — one thousand customers, partners, and technology enthusiasts came together to learn how companies can deliver amazing customer experiences.
