Take the 10-minute learning module on how Salesforce messages and positions products.

Learn about how Salesforce uses messaging and positioning to bring products to market, and get four tips to hone your product messaging and positioning.

Take the 10-minute learning module to learn why we write the way we do here at Salesforce.

Learn how we at Salesforce work on getting our voice and tone right and how to start YOUR OWN voice and tone program with these five tips.

Take the Customer Data Platform trail collection to learn how Salesforce uses the CDP to create personalized customer expriences.

Take the Customer Service trail collection to learn how Salesforce runs its support organization and delivers service.

Data is no longer just a competitive advantage. It is critical to the health—and often the survival—of an organization.

Salesforce alongside new brand partner and advisor Matthew McConaughey unveiled #TeamEarth, a new global campaign that aims to inspire businesses and individuals to help build a more fair, equal and sustainable future.

It’s the Digital Age. Or is it? A majority of the current and prospective workforce think they lack the digital skills to prepare them for the future. See the three skills gaps identified in our global index.