We see new forms of competitive advantage emerging for businesses that can sense the possible directions of change and build agility and resilience.
Enterprise sales is not about selling products. It’s about delivering outcomes. We need to understand where the customer wants to go and work with executives at that company to get there. If this sounds complicated, don’t worry. We’ll break it down.
Sales management is how sales managers organize, motivate, and lead their sales reps while tracking — and improving — team performance.
Valpak's Director of Marketing Strategy and Operations discusses how the company uses account-based marketing to gain a full account view, bring internal teams together, and personalize messaging for prospects.
