![Weathering Uncertainty: How Retailers Can Connect With Digital-Only Customers](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/09/ltc-industries-3.jpg?w=500)
Drive Impact and Engage Shoppers With Social: TOMS Shows You How
TOMS has always been in business to improve lives and that doesn't stop during a pandemic. Here's how TOMS listens to what their customers want and connects with them on social.
![Two female doctors looking at information on an ipad](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/06/piedmont-health-patient-engagement-1.jpg?w=889)
Piedmont Healthcare Relies on Technology To Prioritize Patient Care
As community anxiety about COVID-19 grew, Piedmont Health saw their call center inquiries skyrocket. Here's how they scaled operations to handle the influx while serving patients better experiences.
![flower shop owner](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/06/small-business-online-relevance.jpg?w=729)
4 Easy Ways Your Small Business Can Show up Better Online
To stay relevant, SMBs must create targeted, nimble strategies to mirror the new demands both of the economy and their audiences.
![6 Ways the New Marketing Cloud Release Can Help You up Your Game](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/09/marketing-cloud-may-release.jpg?w=500)
6 Ways the New Marketing Cloud Release Can Help You up Your Game
New capabilities in our latest Marketing Cloud release help optimize the customer journey, connect existing apps, and create efficiencies without an additional price tag.
![Open sign on a store front](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/10/b2b-commerce-site-e1602290831514.jpg?w=890)
How To Launch a B2B Commerce Storefront Fast
Yes, even in a pandemic B2B organizations can move online fast — here's how.
![Woman typing on her laptop](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/06/insurance-customer-service-trust-connectio.jpg?w=749)
What Insurers Can Do Right Now To Inspire Trust and Connect With Customers
How do you transition workforces quickly when your industry doesn't have the infrastructure, bandwidth, and disaster recovery plans to keep operations running? Here's what insurance carriers did to keep serving their customers.
![Parents managing children and working from home simultaneously](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/06/banks-financial-uncertainty-partner.jpg?w=750)
Now Is the Time To Alleviate Financial Stress for Families and Businesses
There's a chance for banks and financial institutions to positively remake their image by helping customers navigate their financial stress during the current economic crisis.
![handwritten Black Lives Matter sign in crowd](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/10/salesforce-equality-8-ways-support-Black-community.jpg?w=889)
8 Ways Business Leaders Can Support the Black Community
The president of BOLDForce, a Salesforce employee resource group, details eight ways you can help now to aid in an antiracist society.
![A person wearing a phenomenal woman tee and another person wearing a feminist tee](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/06/Salesforce_ally-blog.jpg?w=888)
How To Be an Ally: From Curious To Courageous
An ally supports a group or individual with whom they don’t personally identify with, but supports. Learn how to be an ally — from being curious to courageous.
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How To Craft a Response That Fits: 5 Site Must-Haves
An effective communication strategy keeps customers informed and provides a better brand experience.