At Dreamforce 2015, our CEO Marc Benioff and our leadership team stood in the middle of the Dreamforce Plaza and felt incredibly inspired by the energy culminating from the crowd and the entire experience that felt authentically Salesforce. Marc observed, “This is what our real estate should feel
A career in marketing can be fun, creative, rewarding, and smart for the long-term — businesses will always need to market their products, no matter what else changes in consumer behavior or industry trends. As the world quickly transforms and career paths are changing at the speed of light, you
In our “I'm Salesforce Certified—Now What?“ series, we bring you hints and tips from the #SalesforceOhana of what your next steps should be after obtaining your hard-earned Salesforce credential. Our first post comes from our very own, Sophie Westbrook. Let me start by saying: I am not Salesforce
Today’s customers have markedly higher expectations of companies than ever before, according to Salesforce Research’s new “State of the Connected Customer” study. In the Age of the Customer, technology has empowered customers to…
Salesforce showed its true (rainbow!) colors this Pride Month as members of the LGBTQ community and allies alike joined together as one big Ohana to celebrate diversity and promote #EqualityForAll. This June was one of Salesforce’s biggest and boldest pride months to date, with record participation
At Salesforce, social impact is core to who we are as a company. As our CEO and Founder Marc Benioff says, “the business of business is to improve the state of the world.” Earlier this week we released a research report which revealed today’s customers and employees want businesses to give back,
Trailhead is known as the fun way to learn Salesforce. As a millennial relatively new to both Salesforce and the industry, I am interested in taking advantage of all opportunities to increase my Salesforce knowledge and overall business skills. By combining interactive mini-courses with engaging
Sometimes a message, campaign, or product takes on a life of its own and becomes a legitimate movement. Think about Dove's Real Beauty campaign (as shown in the image above), TOMS Shoes, or American Express with Small Business Saturday. These messages went beyond marketing to become conversation
Live-streaming is one of the best ways to reach your target audience, as well as engage with additional people who only recently discovered your company.