Salesforce Canada

A continuous improvement culture may not emerge overnight, but it doesn’t have to be an expensive or complex undertaking, either. Just keep some of the following truisms in mind as you begin to make it a regular part of the discussions that happen with every single member of the team.

There’s no shortcut to real-life Olympic success, of course, as any of the most successful athlete will tell you. Similarly, customer service requires using the right tools in a strategic way to produce consistent levels customer satisfaction and even delight over periods of time.

n any kind of personal interaction, it’s a sign that the health of a relationship is in jeopardy. In a sales situation, it may be the moment you lose a client forever.

Try some of these off-the-beaten-path variations on lead magnets and soon you’ll start to see how far you’ll get with them.

As you look over the various event calendars and conference compilations that tend to get posted on various publications and blogs this time of year, try using the following “EIA” Model to judge what will be the best way to manage your time.

Use Valentine’s Day cards as a metaphor to develop a strategy that spreads the love among more of your customers.

Try a few of these exercises in your next staff meeting and see if there’s an empathy gap in your organization that needs closing -- or if there are team members with strong empathy skills that might deserve greater recognition.

Sales teams should recognize a few universal techniques that could get them closer to a close.

Salesforce (NYSE: CRM), the global leader in CRM, plans to invest $2 billion over the next five years to fuel the growth of its Canadian business, the company announced ahead of a meeting with Prime Minister Trudeau today.

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