In-person discussions are not uncommon when you’re closing a deal, but turning a prospect into a real lead means being tactical about using voicemail, email, and ideally both in tandem.
The Holy Grail of customer service might be better known as first call resolution (FCR), which, as the name implies, means customers only have to reach out once before they can hang up (or otherwise walk away) satisfied.
Getting that first “yes” from a customer is hard enough that many sales pros might not want to take the risk of going too far and pitching additional products, services or features.
If leaderboards are used to their fullest potential by sales coaches, everyone should come out a winner — the reps, the customers and the organization as a whole.
We all know the customer is always right, but it’s equally as important to listen to what they might not be saying. Here's how marketers have learned to say the right words, the right way, at the right time.
The core of every great pitch is arguably about supporting customers with products and services that not only help them keep standing, but grow even larger. That may make the notion of “tripwire” sales and marketing sound a little mean-spirited, but it’s not.
Get timely updates and fresh ideas delivered to your inbox.