Sales

There’s a good way and a bad way to make a cold call in sales, or to make a pitch with an existing customer. The same is true for using video as part of the sales process, except that few people, other than Michael Litt, know what those best practices are. The founder and CEO of Vidyard, whose

When a movie director yells “Lights, camera, action!” the goal is usually to create something that entertains. To Michael Litt, however, the rolling of a camera could be an equally powerful opportunity to sell. Litt is the co-founder and CEO of Vidyard, one of Canada’s hottest startups (and a

Ten Useful Activities That Take Less Than 20 Minutes a Day Done right, LinkedIn can be a boon for your prospecting efforts. But it’s best to avoid the feast or famine mentality: diving in and investing six hours a day for a week straight—polishing your profile, asking for recommendations, and

To close a sale, a prospect needs to commit to buy (plus a few other steps, but that commitment is crucial). What transforms someone from a cynical prospect into a customer?

We’ve all seen that look: the intense concentration over a smartphone screen, where a friend or coworker is so engaged they don’t even look up when someone asks them a question, or when they seem more interested in tapping away at their keypad than taking a break for lunch. That’s right: your

Photo by Glen Wright She takes full ownership for the mistake now, but there was a time not long ago when Karen Dillon, like so many of us, realized she wasn’t living up to the standards she had set for herself. Dillon is the co-author, along with James Allworth and business management guru

Fortune 500s, startups, franchisees and Mom n Pops all have one thing in common; they have been realizing the benefits of CRM for years. If you're new to CRM, no matter what size your company is, there has never been a better time to invest. A recent Nucleus Research Report found that on average

Ask most sales leaders how important coaching is to their sales forces, and they’ll respond with a resounding "Sales coaching is critical!" Ask most sales managers how important coaching is to the performance of their sellers, and they too will throw a vote for "Critical!"

Sales forecasting is an activity that consumes an enormous amount of management’s time, yet few organizations are happy with the accuracy of their collective forecasting efforts. So how is it that sales forces can expend so much effort on forecasting and still produce revenue predictions that

With the PGA championship in full "swing" this week, golf is certainly on the mind of a large part of the country. With today's short attention spans golf should have an uphill battle to hold our attention, but the sport is still keeping audiences riveted year after year. Golf is a