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At a time when we can store thousands of images on our smartphones and millions of records in a server, it’s kind of amazing that some of the most critical data about our professional lives still fits neatly on a small piece of cardboard. Long before digital communications tools like email and

Win an athletic competition like a race and you might get a trophy, cash, a paper certificate or simply bragging rights. All of these things represent a sort of prize, but they can make the experience of victory feel very different. This is not unlike achieving a “conversion" within a

Under the list of “Nice Problems To Have,” this one has to be near the top: a product that’s so popular you’re running out of potential new customers. If we’re honest, a lot of what sales teams are forced to bring to market have their flaws, or at least some tradeoffs that make growing a base of

The best case studies are truly the gifts that keep on giving -- but only when you know when to give them to your customers. Beyond the fact that every case study reflects a successful sale, it also provides a detailed look into the kind of customer experience you offer. This includes some

Great sales people don’t like to put limits around how many customers they can pitch or how many deals they can close, but occasionally they find themselves reaching a plateau. After months or years working the same territory, it may feel like they know all their existing accounts pretty well, and

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