Agentforce is changing everything and that means next-level personalization. Powerful AI for buyers, shoppers, and merchants. Simplified storefront set up that's faster than customers can click Buy Now. And it’s only happening on the most complete, connected commerce platform on the planet.
Agentforce is your team of proactive, autonomous agents who provide always-on support to merchants and customers. They’re grounded in data sources — like in-store interactions, customer reviews, unified customer profiles, ERP systems, CRM data, and metadata — to execute tasks according to their specific role. And because trust is our #1 value, they operate safely with clear adherence to privacy and security guidelines.
Agentforce helps ecommerce merchants build and operate their sites with conversational setup and goal setting. The agent can complete common tasks like generating personalized promotions, writing product descriptions, or proactively acting on data insights.
Agentforce provides an elevated commerce experience to B2B buyers, helping to locate products via chat, buy or reorder products with pre-negotiated pricing directly within a B2B site or messaging channel, and engage in conversational customer service like answering Where-Is-My-Order (WISMO) requests.
Agentforce serves as a digital concierge, interacting directly with shoppers on a commerce site or messaging app like WhatsApp to guide search queries, and provide personalized product recommendations.
Commerce Cloud comes complete and configurable with commerce, marketing, sales, and service connected on the same platform. With everything you need — like B2C and B2B storefronts, Order Management, and Payments — building the best AI-powered customer journey is fast and efficient.
Managing multiple global sites just got easier. You asked, and now you can do your job in less clicks. Now you can switch between modules to accomplish all your daily tasks in one place like setting up a campaign, assigning products to pages, visual merchandising, updating search terms, and more. With easier-to-use tools, quick insights, trainings, and alerts, and the ability to save your fav features and apps to your home screen, you can reach your goals and see value fast.
Boost conversion and shopper satisfaction with real-time inventory at the store level for every product. Merchants can see what's available to order, available to fulfill, future stock dates, and more. This informs Data Cloud for Commerce reports like Inventory Insights to help with predicting how to manage inventory networks, and avoid inventory surplus and sell-outs.
The most connected way to buy, ever. Available across your business and on every channel, Checkout is the most optimized out-of-the-box checkout experience for you and your shoppers — and it only takes 10 minutes to set up. Give customers a consistent, trusted experience wherever they’re shopping while creating more opportunities to raise revenue.
Reach millions more shoppers by adding the ability to “Buy With Prime” into your ecommerce, order management, and checkout experiences, and embed product reviews from Amazon right into your product listing pages. Engage with Amazon shoppers on any channel. Tap into a globally trusted checkout experience, including fast and free delivery, hassle-free returns, and easy fulfillment services, so you can deliver a superior shopping and review experience.
Improve conversion and speed up the path to purchase with essential checkout components like 1-click checkout and native merchant services like tax and shipping. Link by Stripe and Amazon Pay are now available as an express payment options to compliment other 1-click checkout options like Apple Pay and PayPal.
Existing customers of Stripe or Adyen can leverage Salesforce Payments without having to recontract, through a Bring Your Own Gateway (BYOG) model. Now, any Adyen or Stripe customer can buy Commerce Cloud and use Salesforce Payments with their existing accounts, without having to switch payment providers or build an integration.
Build joint marketing and commerce campaigns with ease. Leverage detailed engagement and purchase data to create precise marketing segments. Reach customers with highly personalized offers and re-engage shoppers with perfectly timed abandoned cart and back-in-stock notifications.
Unify everything from point of sale to checkout to the contact center. Manage every order with ease. Service agents can check on orders, process returns or exchanges, and place orders on behalf of customers, from directly within their customer service console.
Boost sales with advanced product configuration, bundles, and digital subscriptions — all using your sales team’s pre-negotiated pricing. Manage both digital contracts and actual physical goods orders in one place with a shared data model.
Bring all of your data together into unified profiles — CRM, marketing, commerce, and even third-party data stored in Data Cloud. Make data-driven decisions that grow revenue and improve efficiency. Take personalization to the next level with promotions unique to every shopper. Get analytics data to drive more informed decisions, like bundling products frequently purchased together. Save time by automating tasks like back-in-stock alerts and initiating service cases.
Data Cloud helps you harmonize enterprise data — like product details, inventory status, and transactional history — with customer data to create a single view to access and use across the entire customer journey. Boost revenue and operate efficiently with insights from AI-powered analytics, plus automation, helping you guide key business decisions like bundling underperforming products, or sending abandoned cart and back-in-stock notifications.
Data Cloud Segments help you deliver high-value, cross-channel experiences to pre-defined customer segments enhanced with commerce data. By bringing in data from in-store, third-party online sources, reviews, and unified profiles, you can build common journeys across Marketing Cloud, Commerce Cloud, and Service Cloud.
Imagine a clear view of inventory across your business available anytime you need it. Inventory Intelligence enables you to stay in control of your stock and automate time-consuming tasks, like setting out-of-stock notifications.
Want to see less returns and more loyalty? Returns Insights analyzes natural language provided into return reason codes and product reviews, and creates actionable product description updates. That way, your store keeps innovating and your customers keep coming back.
Wherever your business takes you, you'll be well-equipped with AI innovation that turns opportunity into revenue fast. And it's only getting better.
Deliver rich, custom experiences with ease. Get to market fast with new features and updates on scalable architecture. Integrate experiences seamlessly for a consistent and personalized presence across channels.
Create fast, unique experiences and unlock agility with continuous innovation on Composable Commerce — now with expanded out-of-the-box capabilities, enhanced hybrid storefront, and even faster performance.
See fast performance with fewer add-ons and integrations. Drive growth with AI-powered merchandising, a vast promotion set, A/B testing, advanced search, and more — with no hidden costs.
Grow internationally by centrally managing multiple brands and sites from one console. Localize language, currency, catalog, and seamlessly share rules, promos, and business logic across sites.
As a trusted enterprise platform with 100% Cyber Week uptime, high-level security and performance are built in. Automatic updates, GDPR tools, PCI and HIPAA compliance, and an embedded CDN are included.
100+ features are added every year across B2C, B2B, and Order Management. Last year, we added gen AI capabilities, a new composable storefront, enhanced APIs, and new integrations with TikTok, WhatsApp, and Meta.
Devs get free access to Developer Center and Trailhead. Demos, product guides, and community expertise help you stay flexible, test in staging environments, and deploy in all regions and channels.
Shared success is at our core. Get targeted guidance to maximize busy seasons, optimize for conversion, and more via expert coaching sessions, 24/7 year-round phone support, and dev support.
Get deeper insights on everything here by watching the Commerce keynote from Dreamforce 2024 over on Salesforce+. Hear straight from our leaders how our new product releases and latest innovations will boost productivity and revenue.
Tell us a bit more so the right person can reach out faster.
Get the latest research, industry insights, and product news delivered straight to your inbox.
