Marketing Analytics Pricing
More growth. Better margins. Higher efficiency. Use the power of unified data and an agentic digital workforce to transform your marketing analytics.
Choose the right marketing analytics solution for your business needs.
The next evolution of marketing analytics has arrived
Meet Marketing Intelligence, the AI-powered marketing analytics solution built natively on the Salesforce Platform. Harnessing the power of Data Cloud, Tableau Next, AI, and Agentforce, it seamlessly connects, unifies, and transforms your third-party marketing data into proactive, trusted insights—empowering you to optimize in-flight campaigns, reduce wasted spend, and make smarter, faster decisions with confidence.
Marketing Intelligence
Improve performance with agentic marketing analytics.
Request a quote
(Billed annually)
- Paid Media Optimization Agents
- AI-generated campaign summaries
- Automated data management
A marketing analytics solution that scales with your business
Marketing Cloud Intelligence (formerly Datorama) is a powerful, flexible marketing analytics solution built to grow with your business. Seamlessly connect, analyze, and visualize data from all your marketing channels in one unified platform. With automated data preparation, custom reporting, and deep performance measurement, Marketing Cloud Intelligence helps you optimize every campaign, maximize ROI, and make data-driven decisions that drive results.
Starter
Unify, visualize, and activate your marketing data.
$
3,000
USD/Org/Month
(Billed annually)
- 10 Users (2 Admin, 2 Power Users, and 6 Viewers)
- 3 Million Data Rows
Growth
Analyze all campaigns, channels, and platforms seamlessly.
$
10,000
USD/Org/Month
(Billed annually)
- 20 Users (2 Admin, 3 Power Users, and 15 Viewers)
- 20 Million Data Rows
Plus
Scale across regions, brands and business units.
$
30,000
USD/Org/Month
(Billed annually)
- 80 Users (2 Admin, 3 Power Users, and 75 Viewers)
- 100 Million Data Rows
Premier Support included in all editions of Marketing Cloud Intelligence. This page is provided for information purposes only and subject to change. Contact a sales representative for detailed pricing information.
Compare marketing analytics solutions.
Extend the power of marketing analytics with these related apps and add-ons.
Then, choose the Success Plan that’s right for your business.
With resources, guidance, and technical support, our three levels of Success Plans help your business get more value from Salesforce and prepare your data for a
future with AI.
Standard Success Plan
Set your company up for success with self-guided, always-on resources.
Included in all licenses
- Access to Knowledge Articles, documentation, and Trailhead
- Global Trailblazer Community
Premier Success Plan
Start strong and grow your business with expert guidance and expedited support.
30% of net license fees
- Expert guidance and product education
- Health checks and recommendations
- Access to 24/7 support for business-stopping issues
- Bundled with Unlimited Edition
Signature Success Plan
Get the most value from Salesforce with a proactive partnership and personalized experience.
Contact your account executive
- Designated Customer Success Manager
- Customer Success Score
- Proactive Monitoring and Key Event Management
- Fastest 24/7 support response times
Find your path to AI success with the right experts and apps.
Professional Services and Salesforce Certified Partners provide services to get you started with data and ensure long-term success with AI. Depending on your unique business needs, engaging with either or both can maximize your ROI.
Professional Services
Realize value quickly and become self-sufficient with Salesforce.
Partners
Innovate and grow faster with pre-built apps and expertise on AppExchange.
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Marketing Cloud Pricing FAQ
Marketing Intelligence is our newest intelligence product built natively on the Salesforce platform. Being built on the Salesforce platform means that Marketing Intelligence uses unified data in Data Cloud, TableauNext visualizations, Agentforce skills, and Einstein AI to help marketers improve cross-channel ad campaign performance and reduce wasted spend.
Yes, Agentforce is part of the Marketing Intelligence (MI) solution but not the Marketing Cloud Intelligence solution. In Marketing Intelligence, Agentforce Paid Media Optimization autonomously identifies and pauses low-performing ads, recommends optimizations, and adjusts metrics with new goals.
Salesforce has different add-ons, apps, and additional products to help your company stay ahead in your industry. For questions regarding Data Cloud, Marketing Cloud Engagement, Account Engagement, Personalization, Intelligence and Loyalty Management, please contact us to discuss exactly what kind of products you’re looking to add and how we can help.
This page is provided for information purposes only and subject to change. Products may not be available in all markets. For product availability contact a sales representative.