![Matthew Wester Headshot](https://www.salesforce.com/eu/blog/wp-content/uploads/sites/14/2024/05/MWester-Headshot.webp?w=300)
author name
Matthew Wester
author title Sales Planning Manager, Copado
My Background
Matthew Wester serves as the Sales Planning Manager at Copado, overseeing GTM strategy and execution. With a notable presence, he has been a two-time speaker at Dreamforce and has featured on platforms like RevGenius and Modern Sales Pros. Beyond his professional endeavors, Matthew is a skilled DJ and photographer, as well as a devoted husband and father of two.
![](https://www.salesforce.com/eu/blog/wp-content/themes/salesforce-blog/assets/images/author-header-greenbush@1x.png)