Our Marketing Cloud Genie series shows how we’re connecting every customer touchpoint to build a unified profile in real-time.
author name
Michael Andrew
My Background
Senior Vice President, Data, Salesforce In a world of billions, the only way to listen to customers and improve their lives at scale is through the data. Data is truth, truth leads to insights, and these insights can improve human well being. Throughout my career, I've worked with the world's leading brands to apply data insights and algorithms to improve products and customer experiences, drive better communication with customers, and yield a greater ROI on marketing and advertising.
