
Paul Bookstaber
author title Writer, SalesblazerPaul Bookstaber is a writer at Salesforce. He has a decade of experience in content marketing in B2B tech. Before that, he published a magazine and ran a tabloid blog. Today, he splits his time between Florida and the Mountain West, and loves to hike, ski, and watch Bravo. He is in a polyamorous relationship with Luke and Roger, who are cats.

Everyone makes mistakes. What you take away from them is key. Thirteen Salesblazers weigh in with their hard-won sales advice.
Help your team succeed with the sales plays they need to close every deal.
Empower your reps to sell more efficiently with impactful coaching, effective onboarding, and guidance in the flow of work.
Set your company up for predictable revenue growth with the right forecasting processes and tools.
Learn how to recruit and support partners so you can maximise revenue.
Read actionable advice from leading sales influencers as they focus on growth in the year ahead.