AI

Despite the ever-growing buzz of use cases, there are three foundations to stay grounded in, when perfecting your AI-powered CRM.

Competition in the consumer goods industry is getting tougher. Learn how Madi International plans to keep driving profitable growth by empowering its sales reps to work faster and smarter.

Uncover the role of data science in nurturing generative AI and building trusted AI. Explore how data scientists use generative AI.

Data maturity: Where data meets value. This is the key for organisations hitting the mark with today’s trends in AI.

The announcement of Salesforce’s Einstein 1 Platform represents a landmark in reassuring the public that AI can be a benefit rather than a threat.

Automation and AI can help you see results quickly by helping your mobile workers become more productive in less time.

Call centre software is the key to ensuring company growth. Discover its impact around the globe and its top trends for 2024.

Top AI quotes from artificial intelligence experts on business impact, sales, workforce readiness, the future of work, trust, ethics, and privacy.

Know how to use AI in marketing? Learn about the main AI-powered tools and how to connect with your audience and hyper-personalise at scale.

Dive into the dynamic world of ecommerce solutions, unravelling the transformative force of AI with Salesforce Commerce Cloud.