CRM

Starting small and focusing on quick wins is the secret to reaping the benefits of AI, says Ketan Patel, Group CIO at OCS Facilities Management.

Sometimes, customers want a fast way to tackle issues on their own. Give them an easy self-service solution while saving agents time in the process.

Generative CRM is reshaping business processes. See how it can help your teams work more efficiently and create better customer experiences.

Learn how Salesforce World Tour Essentials Johannesburg can help you prepare your business for AI – and meet shifting customer trends.

Knowing how to write generative AI prompts is key to maximising its assistance in sales. What are the top AI questions to ask? Learn more.

Learn what Salesforce is, how to use the #1 AI CRM, and how you can benefit. And see why you should join us at World Tour Essentials Dubai.

Discover the vital role of data scientists in sales, unlocking valuable insights and boosting efficiency. Read more to learn how.

Want to understand the practical value of sales data and insights? Read on to unleash the potential of data analytics to drive more sales!

AI copilots for CRM are closing the gap between staff and technology. Find out how to enable your team with advanced AI assistance.

An ever-changing world requires adaptation and continuous growth. Here’s how small- and medium-sized businesses are reacting.