Customer Data Platform

In talent & business services sectors of the economy, data is key to delivering insights. Discover how it helps us better serve our clients.

See how marketers are adjusting tactics to comply with new data privacy laws as Europe’s landmark GDPR law places stringent restrictions.

Businesses in Israel can soon accelerate their digital transformation journey with Hyperforce. Discover Salesforce’s trusted platform here.

Discover how South Africa’s Trailblazers are using data integration to create seamless customer experiences & create a competitive advantage.

Data loss can be devastating for a business. Is your data well protected? Evaluate your SaaS backup strategy now with these seven steps.

What is a customer data platform & what can it do for your business? Read about CDPs & how they help deliver personalised experiences.

What can Katie Ormerod, Britain’s 2020 World Cup Champion, teach us about resilience and the power of data? More than you might think.

This blog explores the parallels between how data drives results in athletics & how businesses are leveraging data through Salesforce to win.

What does becoming a data-driven organisation involve? Well, it isn’t just about gathering more data. Learn more in this blog here.

Want to know more about relational databases? This blog outlines their benefits, and how Salesforce uses relational database in its CRM.