Customer Relationships

A labour shortage, inflation, and ongoing supply chain challenges are set to make the holiday season less festive for retailers and consumers alike. How can your business stand out when shoppers are buying fewer gifts? By providing customer service they can rely on.

Did you know 73% of customers expect companies to understand their unique needs and expectations – a 7-point rise in just two years? Keep those numbers in mind this holiday, retailers, because they could affect your revenue and growth.

At Salesforce, privacy and security of customer data is our top priority. As part of this commitment, we strive to offer our customers the tools they need to meet their regulatory requirements.

How can you deal with changing customer expectations in banking? Read a summary of our roundtable event with Marketforce & industry experts.

We asked customers how important trust was to them in their purchasing decisions. This is what they said.

What is digital marketing? What advantages does digital marketing offer over traditional marketing? We dive into this and more in this blog.

Salesforce Customer 360 allows OEMs to test new go-to-market strategies & take data-driven decisions while operating existing processes in parallel.

How does your brand stand out? Learn how to achieve brand differentiation & create exceptional digital experiences basis consumer behaviours.

Learn how to measure customer engagement & the best ways to communicate with customers. “State of the Connected Customer” report included.

Learn how to boost customer loyalty and trust by empowering your field service workforce with integrated data and greater automation.