Customer Relationships

Discover how collaboration is a competitive advantage that helps nurture innovation and deliver great customer experience.

Senior Vice President, Global Professional Services, Salesforce, shares his secret to business transformation and how to deliver value faster.

Customers expect more than a simple transaction, they want personalised experiences across multiple digital touchpoints. Learn more here.

Discover 10 B2B sales techniques to deliver better customer experiences.

Learn how tackling soft challenges has the highest correlation with transformation success: Analysis of 65 transformation programs worldwide.

Read this blog to understand what an ERP system is is, the difference between ERP & CRM, and benefits of integrating an ERP with Salesforce.

Discover the biggest current challenges for marketers in the UAE and the most valuable marketing strategies to use to overcome them.

Create your own data culture! Learn how a data culture can help organisations make better decisions & engage customers more effectively.

Learn how the wealth management sector has been impacted by pandemic & how organisations are surviving in the current economic climate.

Find out how to deliver consistent end-to-end customer experiences in logistics and how to stay ahead of the competition.