Small Business How Knowing Your Target Audience Can Unlock Big Benefits Salesforce EMEA November 9, 2022 Knowing your target audience can help cut marketing costs and drive loyalty. Here’s how to find and engage your ideal customer. Marketing Personalisation Small Business Customer Data Platform Making Every Marketing Moment Matter Salesforce UK August 11, 2022 Discover how data can help you better understand the customer journey and serve the right content, at the right time. Marketing Customer Journey Customer Data Platform Digital Marketing What is the Marketing Funnel and Why is it Important to Define it? Salesforce EMEA August 10, 2022 Everyone talks about the marketing funnel (or conversion funnel). Here’s what the funnel means, and how you can define it in your business. Digital Marketing Marketing Marketing Cloud Cross Channel Three Ways to Improve Cross-Channel Marketing Performance Salesforce EMEA July 19, 2022 Learn how to improve the performance of your cross-channel marketing strategy – and the roadblocks holding you back. Reports Marketing Cross Channel Reports Managing Data Privacy Challenges for Marketers, As per 2,500 of Them Salesforce EMEA July 6, 2022 See how marketers are adjusting tactics to comply with new data privacy laws as Europe’s landmark GDPR law places stringent restrictions. Data Culture Reports Marketing Digital Transformation Digital Transformation: What Is It and Why Does It Matter? Salesforce Authors May 3, 2022 Find out the importance and benefits of digital transformation and why working toward digital transformation is vital to your business’s future. Digital Transformation IT Marketing Customer Experience How Do You Measure Customer Engagement? Salesforce EMEA April 28, 2022 Learn how to measure customer engagement & the best ways to communicate with customers. “State of the Connected Customer” report included. Customer Experience Reports Marketing Marketing Cloud Marketing Cloud Certification: Real-World Benefits and Uses Salesforce EMEA April 26, 2022 Marketing Cloud certification has many benefits for job seekers. Learn from students how this certification prepared them for success. Thought Leadership Marketing Marketing Cloud Marketing Cloud What the Next-Gen Marketing Cloud (and Product Naming) Means for You Lidiane Jones April 25, 2022 Discover the next-gen Marketing Cloud vision, understand new naming changes, & see how you can easily connect in your customer relationships. Marketing Marketing Cloud Internet of Things IoT: 5 Innovative Examples To Drive Business Growth Salesforce EMEA April 25, 2022 Discover the most innovative examples of how businesses are using IoT to drive their business growth and profitability. Service IT Marketing
Small Business How Knowing Your Target Audience Can Unlock Big Benefits Salesforce EMEA November 9, 2022 Knowing your target audience can help cut marketing costs and drive loyalty. Here’s how to find and engage your ideal customer. Marketing Personalisation Small Business
Customer Data Platform Making Every Marketing Moment Matter Salesforce UK August 11, 2022 Discover how data can help you better understand the customer journey and serve the right content, at the right time. Marketing Customer Journey Customer Data Platform
Digital Marketing What is the Marketing Funnel and Why is it Important to Define it? Salesforce EMEA August 10, 2022 Everyone talks about the marketing funnel (or conversion funnel). Here’s what the funnel means, and how you can define it in your business. Digital Marketing Marketing Marketing Cloud
Cross Channel Three Ways to Improve Cross-Channel Marketing Performance Salesforce EMEA July 19, 2022 Learn how to improve the performance of your cross-channel marketing strategy – and the roadblocks holding you back. Reports Marketing Cross Channel
Reports Managing Data Privacy Challenges for Marketers, As per 2,500 of Them Salesforce EMEA July 6, 2022 See how marketers are adjusting tactics to comply with new data privacy laws as Europe’s landmark GDPR law places stringent restrictions. Data Culture Reports Marketing
Digital Transformation Digital Transformation: What Is It and Why Does It Matter? Salesforce Authors May 3, 2022 Find out the importance and benefits of digital transformation and why working toward digital transformation is vital to your business’s future. Digital Transformation IT Marketing
Customer Experience How Do You Measure Customer Engagement? Salesforce EMEA April 28, 2022 Learn how to measure customer engagement & the best ways to communicate with customers. “State of the Connected Customer” report included. Customer Experience Reports Marketing
Marketing Cloud Marketing Cloud Certification: Real-World Benefits and Uses Salesforce EMEA April 26, 2022 Marketing Cloud certification has many benefits for job seekers. Learn from students how this certification prepared them for success. Thought Leadership Marketing Marketing Cloud
Marketing Cloud What the Next-Gen Marketing Cloud (and Product Naming) Means for You Lidiane Jones April 25, 2022 Discover the next-gen Marketing Cloud vision, understand new naming changes, & see how you can easily connect in your customer relationships. Marketing Marketing Cloud
Internet of Things IoT: 5 Innovative Examples To Drive Business Growth Salesforce EMEA April 25, 2022 Discover the most innovative examples of how businesses are using IoT to drive their business growth and profitability. Service IT Marketing