Marketing

From focusing on ROI to seeing a candidate’s true potential, marketing leaders have a lot in common today. Here’s what they need to succeed.

6,000 global sales professionals use these sales tool & tactics to improve their process & conversion rates. State of Sales report included!

Check out our blog to learn about the economic benefits of cloud computing, and see why it’s the key to innovation.

Learn creating perfect customer journeys by taking cue from the global beauty brand, KIKO MILANO. Sixth State of Marketing report included!

Growing more agile & resilient in the New Normal is key to overcome adversity. Learn how businesses can use disruption to reinvent themselves.

Check out how master chocolatier, Pierre Marcolini, re-imagined his industry, and what are his ingredients for success in the Never Normal.

Learn how cloud-based software has evolved, the current trends, and why cloud software is the key to unlocking the future business landscape.

Use these 8 practical tips to optimise your social media management strategy for dealing with negative comments on social media. Read more.

Learn why customer journey mapping is a crucial way to understand and optimise the customer journey across all touchpoints. Read more.

We spoke to the CMO at PensionBee about time-related challenges he’s experienced over the years, and how technology has helped tackle them.