Commerce that's
actually unified.

The most complete, configurable, AI-powered commerce platform on the planet just got more powerful — and easier to use. See what’s new.

Unified Commerce
Agents

Extend your team and excite your customers with Agents.

Agentforce Agents are proactive, autonomous applications that provide always-on support to merchants and customers. They’re grounded in data sources — like in-store interactions, customer reviews, unified customer profiles, ERP systems, CRM data and metadata — to execute tasks according to their specific role. And because trust is our #1 value, they operate safely with clear adherence to privacy and security guidelines.

Help ecommerce merchandisers build and operate their sites with conversational set-up and goal setting. The agent can complete common tasks like generating personalised promotions, writing product descriptions or proactively acting on data insights.

Empower B2B buyers with a consumer-grade experience, allowing them to easily find, purchase or reorder products with pre-negotiated pricing. Use natural language, photos or videos — all connected to enterprise-wide data — to facilitate high-volume reorders and nuanced conversations across digital channels and accelerate transactions on popular messaging apps.

Give shoppers exactly what they need and enable seamless checkout across any digital channel with Agentforce Personal Shopper. Unlike traditional chatbots, it reasons, learns and adapts. Integrated with ecommerce sites and messaging apps, it taps into enterprise-wide data — like catalogue, product, customer preferences and behaviour — to deliver personalised, natural conversations and streamline purchases.

All-in-one

Unified Commerce includes these and more:

This shows a D2C shop front for a brand called Alpine Group, an outdoor brand, which is running a sale.

Higher conversions. Happier customers.

With new stlylised templates, faster page loads and optimised site components, businesses can now create D2C sites that are intuitive, responsive and frictionless. Whether it's for B2C or B2B, companies can deliver the familiar, fast-paced experience consumers expect in everyday digital shopping.

Checkout on any channel.

The most connected way to buy, ever. Available across your business and on every channel, Checkout is the most optimised out-of-the-box checkout experience for you and your shoppers — and it only takes 10 minutes to set up. Give customers a consistent, trusted experience wherever they’re shopping while creating more opportunities to raise revenue.

Reach millions more shoppers by adding the ability to “Buy With Prime” into your ecommerce, order management and checkout experiences and embed product reviews from Amazon right into your product listing pages. Engage with Amazon shoppers on any channel. Tap into a globally trusted checkout experience, including fast and free delivery, hassle-free returns and easy fulfilment services, so you can deliver a superior shopping and review experience.

Mobile screen from POV of a shopper buying from a brand called Alpine. There are 4 payment options showing: Buy with Prime, Google Pay, PayPal and Apple Pay.

Improve conversion and speed up the path to purchase with essential checkout components like 1-click checkout and native merchant services like tax and delivery. Link by Stripe and Amazon Pay are now available as an express payment options to compliment other 1-click checkout options like Apple Pay and PayPal.

This is a checkout screen on a desktop showing contact info empty, order info of snack bars and drinks and the option lot checkout via Amazon Pay and Link.

Existing customers of Stripe or Adyen can leverage Salesforce Payments without having to recontract, through a Bring Your Own Gateway (BYOG) model. Now, any Adyen or Stripe customer can buy Commerce Cloud and use Salesforce Payments with their existing accounts, without having to switch payment providers or build an integration.

Screen says "Use an existing payment gateway" and then shows two options: Stripe logo and Adyen logo.
Mobile screen from POV of a shopper buying from a brand called Alpine. There are 4 payment options showing: Buy with Prime, Google Pay, PayPal and Apple Pay.
This is a checkout screen on a desktop showing contact info empty, order info of snack bars and drinks and the option lot checkout via Amazon Pay and Link.
Screen says "Use an existing payment gateway" and then shows two options: Stripe logo and Adyen logo.

Extend Commerce

Build joint marketing and commerce campaigns with ease. Leverage detailed engagement and purchase data to create precise marketing segments. Reach customers with highly personalised offers and re-engage shoppers with perfectly timed abandoned basket and back-in-stock notifications.

This screen shows a back-in-stock notification being sent to customers via a joint marketing + commerce campaign.

Unify everything from point of sale to checkout to the contact centre. Manage every order with ease. Service agents can check on orders, process returns or exchanges and place orders on behalf of customers, from directly within their customer service console.

This shows the Service Console for a brand named Alpine Group, with a pop-up saying "Next Best Action" and showing a recommendation to send a promo offer to a loyal customer.

Boost sales with advanced product configuration, bundles and digital subscriptions — all using your sales team’s pre-negotiated pricing. Manage both digital contracts and actual physical goods orders in one place with a shared data model.

This shows a screen from a brand Cirrus creating a product bundle and offering a discount for a bundle on walk-in freezers.
This screen shows a back-in-stock notification being sent to customers via a joint marketing + commerce campaign.
This shows the Service Console for a brand named Alpine Group, with a pop-up saying "Next Best Action" and showing a recommendation to send a promo offer to a loyal customer.
This shows a screen from a brand Cirrus creating a product bundle and offering a discount for a bundle on walk-in freezers.
Unified Commerce

Here's how Data Cloud transforms business.

Data Cloud dashboard from a company showing an Attributes panel and a pop-out of a live website.

Empower every merchant with complete data.

Data Cloud helps you to harmonise enterprise data — like product details, inventory status and transactional history — with customer data to create a single view to access and use across the entire customer journey. Boost revenue and operate efficiently with insights from AI-powered analytics, plus automation, helping you to guide key business decisions like bundling underperforming products or sending abandoned basket and back-in-stock notifications.

Checkout

Try and buy commerce that grows with you.

Want a platform you can’t outgrow? Launch a self-service D2C online store straightaway. Or if you're a Salesforce customer, your shop front is included. Either way, merchants can spin up a shop front in minutes with a guided set-up experience, add an optimised checkout solution and start selling online.

Get all the tools you need to kickstart your business and grow revenue in a single suite. Try and buy Commerce Cloud with access to Sales, Service and Marketing.

Dashboard with "brand your site, add a product, set up checkout" plus a pop-up with guidance on how to set up a shop front.

If you’re a Sales Cloud and Service Cloud customer* you get complimentary access to commerce, marketing and data capabilities built into your CRM.

* Shop Fronts available in the US only. Included for Enterprise Edition customers and higher. Contact your AE to get access.

Dashboard with "brand your site, add a product, set up checkout" plus a pop-up with guidance on how to set up a shop front.

Transform insights to actions to revenue across the full customer journey with commerce natively built on the Salesforce Platform. You get fully unified commerce including ready-to-use data, AI and analytics features.

Dashboard with "brand your site, add a product, set up checkout" plus a pop-up with guidance on how to set up a shop front.
Dashboard with "brand your site, add a product, set up checkout" plus a pop-up with guidance on how to set up a shop front.
Dashboard with "brand your site, add a product, set up checkout" plus a pop-up with guidance on how to set up a shop front.
Dashboard with "brand your site, add a product, set up checkout" plus a pop-up with guidance on how to set up a shop front.
Illustration of Salesforce characters waving

Want more info? Watch the Commerce Cloud keynote at Dreamforce.

Get deeper insights on everything here by watching the Commerce keynote from Dreamforce 2024 over on Salesforce+. Hear straight from our leaders how our new product releases and latest innovations will boost productivity and revenue.