Sessions

12:30 - 13:30

Join us starting at 12:30 for registration, product demonstrations, and learning in the Customer Success Expo.

13:30 - 14:30

Please join us for our opening keynote as we celebrate Trailblazers who are transforming themselves, delivering exceptional customer experiences, and making the world a better place in the Fourth Industrial Revolution.

Salesforce will showcase how world renowned local brand Ulster Bank are taking advantage of new products and technologies like Salesforce Customer 360, Einstein Voice, Trailhead, and Lightning to dramatically change the way their employees across sales, service, marketing, and IT innovate, skill up, and deliver integrated customer experiences.

14:45 - 15:15

Modern sales teams are facing new challenges and we have the solutions. Join us to learn how you can future proof your sales process with the latest technology - gain insights that will allow you to bridge the gap between Sales & Marketing, drive increased productivity, embrace AI and so much more.
People expect more from technology. They want seamless, personalized experiences from companies whether they work for them or not. Meeting these expectations can often fracture a company resulting in siloed data, shadow IT, technical debt, and a disconnected experience. Come hear from IT Trailblazers and learn from Salesforce product experts how to bring your lines of business and IT together to integrate data and build engaging apps.
For decades, financial institutions have struggled to bridge relationships across both personal and professional financial needs of their customers. In B2C, they have struggled to get a full understanding of their customer life moments while in B2B they have struggled to navigate complex stakeholders, products and organisational structures. Join this session to hear how our Customer Trailblazers Allianz Partners and Ulster Bank unlocked the full power of their data, increased productivity and put their customer needs first to drive the right, high value activities.

15:45 - 16:15

The marketers' playbook has forever changed in this Age of Intelligent Marketing, with transformative technologies like AI redefining consumer interactions. Join Salesforce who with Trailblazer Ticketmaster will show how the #1 marketing platform is enabling marketers to better know, personalise, and engage your consumers. Learn how to build your brands and grow ROI from innovative companies, while connecting with your fellow trailblazers to gain new insights, have fun, and win the hearts, minds, and loyalty of your consumers.
AI solutions at Salesforce promise to make companies more productive by augmenting the decisions they make with relevant information. But in practice, how can you deliver algorithmic insights at scale for your business at the moment of action? Join this session to see some real-world examples of data and analytics intelligence in action and hear from our customers to find out how they're optimizing their business across industries, including financial services, to drive growth through data and analytics.
Delivering great experiences for our customers is now more important than ever, it creates deep emotional connections to your products and brands, driving loyalty and business growth. We’re not short of ideas, particularly based on improving the services already offered. The real challenge is moving to new ways of working and technology platforms that allows us to better understand the needs of our customers over time and to quickly evolve our services to best address them. We need to increase the visibility and control of customer data. We need to leverage machine learning-driven to determine how best to engage at an individual level. We need safe and fast system integration across the entire customer engagement ecosystem. We need to be agile and responsive in how we deliver change, marketing and operations. Deloitte will share their views on the art of the possible of this new means of manufacture and how Deloitte and Salesforce can help you make the leap to it.

16:30 - 17:00

Trends like automation, integration, digital channels, and mobile workforces have caused a profound shift in the way customers interact with companies. Nowhere is this more apparent than in customer service, which impacts every moment of the customer experience. To thrive and compete in the new age of service, every organisation must reimagine their service approach and create transformational service experiences. Join us to see how trailblazers are using the World's #1 B2C and B2B Service Platform to capitalise on these trends to transform service and deliver customer success.
Technology makes it possible for small businesses to reach more customers in new ways, resulting in some of the most high-growth businesses today. This new 'Age of the Customer' brings a world of growth opportunities, as well as a few challenges for SMBs. Join us to hear insights from EWT, learn how to scale across marketing, sales, and service - and grow faster by placing the customer experience at the center of your business.
The business of B2C is no longer about selling, it’s about delivering connected, personalised, and convenient brand experiences across every engagement channel. Join this session to see how innovative retailers and consumer goods brands are using artificial intelligence (AI) across marketing, commerce, and service to acquire, engage and retain today’s consumer.

17:15 - 17:45

More Information Coming Soon

17:45 - 19:00

 Join us for networking and drinks with fellow Trailblazers to close out the day.

Basecamp Dublin

Don't miss your chance to discover how the power of the Customer Success Platform and the world's smartest CRM can help you be your best.
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