OMNICHANNEL RETAIL SOLUTIONS
Create seamless retail experiences for every customer.
Bring your vision for omnichannel retail to life with Salesforce. By unifying your data with our integrated CRM system, you can deliver frictionless shopping experiences for every customer, everywhere, every time.
With powerful 360-degree views of each customer, you can personalise every interaction throughout the journey so that you can serve shoppers on their preferred channels.
With powerful 360-degree views of each customer, you can personalise every interaction throughout the journey so that you can serve shoppers on their preferred channels.
Learn how to offer excellent retail experiences from anywhere.
See Salesforce in action and discover how you can use our solutions to enhance every customer journey.
What’s included in this solution.
Salesforce offers a wide range of solutions optimised for the retail industry. Retailers often find the most powerful combination is our Commerce, Marketing and Service products. Powered by the Salesforce platform, this trio enables you to have a single view of the customer on any channel at any time. Looking for something else? We offer a wide range of products that can improve your shopper experience and differentiate you from the competition.
![A green shopping trolley](http://www.salesforce.com/content/dam/web/en_us/www/images/industries/retail/redesign-pages/ind-retail-03-commerce_LG.png)
Commerce Cloud
helps you pioneer faster, personalise every experience at scale, and reach customers on any channel.
helps you pioneer faster, personalise every experience at scale, and reach customers on any channel.
![An orange magnifying glass with the outline of a person inside](http://www.salesforce.com/content/dam/web/en_us/www/images/industries/tth/tth-new-design/ind-tth-03-marketing_LG.png)
Marketing Cloud helps you enhance customer experiences and optimise each campaign with data-first enterprise solutions for every channel and device.
![A pink heart shape](http://www.salesforce.com/content/dam/web/en_us/www/images/industries/tth/tth-new-design/ind-tth-global-service%20cloud_LG.png)
Service Cloud allows you to automate your processes, deploy the right agent at the right time, and provide seamless customer service.
Frequently Asked Questions.
What makes a great customer experience?
In today's hybrid world of in-store interactions and ecommerce, a great customer experience consists of understanding what customers are looking for and giving them what they want, wherever they may be.
What is frictionless retail?
Frictionless retailers provides its shoppers with convenient journeys across every channel, whether engaging online, in-store, or combining the two.
What is seamless customer service?
Seamless customer service is when your shoppers are served consistently across multiple channels. Customers should enjoy the same high standards of service online and in-store.
Explore the advantages of Salesforce for retail
![Codey the Bear with a shopping bag.](http://www.salesforce.com/content/dam/web/en_gb/www/images/resources/Innovate-together_Infographic_Retail_header.png)
Report
Connected shoppers report reveals the evolving rules of consumer engagement.
![Open laptop with the 1st page of the 'State of Commerce' pdf.](http://www.salesforce.com/content/dam/web/en_ie/www/images/resources/state-of-commerce.png)
eBook
Learn from the 1 billion consumers analysed in the State of Commerce Report.
![Women on her mobile doing some online shopping.](http://www.salesforce.com/content/dam/web/en_us/www/images/resources/research-reports/rcg_holidayguide2022_metadata_768x432.jpg)