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Managing Key Accounts to Increase Connection, Loyalty and Customer Value

Featured Speakers:

Tony Giroti, Business Strategy Director, Salesforce
Jeffrey Quade, Principal Solution Engineer, Salesforce


There is an art to successful Key Account Management at utilities. The best Key Account Managers (KAMs) win the loyalty of large Commercial and Industrial (C&I) customers with great attention and personalized service. But with today’s dynamic energy markets and a growing list of customer demands for assistance with cost savings, portfolio requirements and clean energy goals, KAMs need data science to support their art.

Join Salesforce experts who are working with innovative utilities to equip KAMs with data, AI, automation, and customer relationship management (CRM) tools. These super-powered KAMs spend less time keeping up and more time being trusted advisors for their high-value C&I customers.

You’ll come away with tools to achieve the following:

  • Access and leverage all your data sources for a 360-degree view of your Key Accounts
  • Easily automate common “day in the life” account management activities
  • Use Salesforce’s knowledge centers and training tools to develop KAM expertise in new trends like fleet electrification or renewable energy
  • Analyze trends to be able to offer the right high-value services to the right accounts at the right time

Salesforce customers in both the regulated and retail energy space are innovating to become valued partners to top C&I accounts. Join this webinar to learn how you can do this too.

 

Access the webinar now.

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