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Fuel Station of the Future - Enhancing Customer Experience for the Future of Mobility

Featured Speakers:

Rachel Olmsted, Senior Principal, Global Business Advisory Services, Slalom
Raymond Juarez, Global Salesforce Senior Director, Slalom
Jason Olbekson, Industry Go to Market Senior Director - Energy, Salesforce


As the market shifts to electrified transportation, fuel retailers are reimagining their service models. The pivot from gas engines to electric vehicles introduces a whole new ecosystem of partners and suppliers, from utilities to municipalities to new EV charging companies. Far from being a threat, this transition also poses new opportunities for retail fuels companies to increase loyalty and lifetime customer value for car and truck drivers.

Energy suppliers are designing a new kind of driving and fueling experience for the evolving market. Find out how both traditional fuel companies and new EV charging entrants are using data, customer relationship management (CRM) and AI to make fueling easier, more reliable, and more enjoyable than ever.

You’ll come away with strategies to create personalized, modern experiences and foster pervasive customer loyalty:

  • Apply AI and data-driven analytics and insights to optimize service experiences
  • Offer perfectly tailored rewards, benefits, and experiences to the right customers at the right times
  • Deliver consistent omni-channel experiences at every interaction, based on a single source of customer truth

Register today and journey to the fuel station of the future!

 

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