Learn from Salesforce's latest research, global trends from retail leaders, and the shoppers they serve.

This research explores how digital tools are changing physical experiences, the changing role of brick-and-mortar stores, how retailers are using — and plan to use — data to engage shoppers, the impact of service on shopper loyalty, and the intersection of loyalty programs and shopper data. Tune in to hear the findings from the research and how you can apply the findings to your own strategies to meet changing shopper expectations:

Key Takeaways:

• How shoppers are blending digital and physical channels
• How the role of the store and the store associate is changing
• Learn how customer service impacts loyalty
• Understand the latest trends in loyalty programs