The Complete Guide to Social Media for B2B Marketers

Social media is an increasingly important part of marketing, and helps shapes the way B2B marketers communicate with their prospects and clients. Yet, it can still be difficult to navigate, so here are the best-practices for popular platforms to help you connect with your target audience. You’ll learn:

Which key metrics to track for platforms like Facebook, Twitter, and LinkedIn
When to post for the highest engagement
What types of content do best on each social media platform
How to support prospects at each stage of the sales funnel
The secret to using video content to drive engagement

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Navigate B2B Social Media

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