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Scale your business efficiently with a partner relationship management solution built for tech companies. Boost partner productivity, drive growth across your ecosystem with data-driven insights, and improve real-time collaboration, all while reducing costs. Manage the entire partner lifecycle on the #1 AI CRM.
Scale your channel business on the #1 AI CRM.
Harness the value of your indirect channels by unifying the entire partner experience with Salesforce's PRM software. Manage the partner lifecycle from onboarding to management, empower partners with data-driven insights, and accelerate real-time collaboration with ease.
Grow revenue faster with a unified partner lifecycle.
Partner Relationship Management
Personalize the partner experience based on each user's needs with easy-to-build templates and drag-and-drop tools. Keep partners engaged with updated, relevant content. Help partners stay on track toward revenue achievement with individualized partner scorecards – all while staying on brand.
Capture attention, maintain consistent engagement, and motivate long-term success with Partner Tracks, powered by Salesforce Partner Relationship Management. Guide partners the moment they enter the portal with clickable walk throughs. Steer partners to deliver revenue growth by tying sales to achievable milestones and outcomes-based programs. Serve up the necessary resources, goals, and assets with easy-to-navigate programs that ramp, develop, and grow partners.
Reduce the friction of partner selling with lead routing and Einstein Lead and Opportunity Scoring. Ensure that the right leads are easy for partners to see and start working. Accelerate deals with Pipeline Inspection for partners. Implement approval workflows for proposals and discounting using CPQ, tailored to each partner.
Boost partner productivity with real-time collaboration.
Slack is an intelligent productivity platform that brings your people, knowledge, and favorite apps together, right where you're already working. Accelerate deals and optimize partner engagement with visibility, task automation, and your CRM data.
Help partners sell by giving them quick access to the knowledge they need to answer buyer questions. Embed existing knowledge articles and chat bots where possible to scale support. Route cases to the right agent when needed. Allow partners to access selling support from any device.
Transform how service teams deliver value across every partner touchpoint — customer experience, engagement, processes, automation, and service operations. With AI and automation, your service and success teams can grow customer lifetime value, reduce costs, and maximize efficiency with Service Cloud.
Maximize profitability with data-driven insights for you and your partners.
Activate partner selling with out-of-the-box dashboards and reports specifically for them. Give them access to Einstein-generated insights about revenue potential and steps to take to achieve more wins. Track partner wins and opportunities right in Sales Cloud.
Get native analytics for Salesforce with CRM Analytics. Take data-driven action with visual insights, AI-powered predictions, out-of-the-box user experiences, dashboards, and KPIs for every industry and role – built directly into your CRM.
Complete your PRM solution with products from across the Customer 360.
Partner Relationship Management
Accelerate new paths to growth with a centralized platform to manage all partner sales and relationships.
CRM Analytics
Make more informed decisions faster with real-time data on business performance, customer health, renewals, and more.
Service Cloud
Reduce churn and increase renewal rates with 360-degree views of customers and personalized service.
Slack
Bring all teams and partners together to increase sales velocity and customer success in a collaborative workspace.
Build the perfect PRM software solution with our help.
Get in touch today and our experts will guide you through the process, step by step:
- Choose the right Partner Relationship Management edition.
- Add products / features needed, if not included.
- Customize the final result with apps, services, and support.
Salesforce's PRM solution enables us to scale efficiently while giving our partners a personalized, self-service experience.
Tim TsaoGlobal Head of Partner Programs, Stripe
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Unlock Partner Gowth FAQ
PRM software and solutions enable technology companies to accelerate their revenue growth through indirect channels. With collaborative partner portals and Slack, they can build profitable partnerships, co-sell with partners, and collectively share information.
Bring all partner sales, knowledge, and collaboration onto a single platform, lowering your costs and removing any friction from the deal cycle. Keep an eye on performance with analytics and ensure partners are always informed with knowledge articles.
By unifying your partner relationships on a single platform, you can reduce your total cost of ownership and accelerate more sales through automated workflows and improved collaboration. Easily onboard and manage partners through a shared portal, and monitor performance with intelligent analytics.
Though crucial for business relationships, CRM and PRM differ in their purpose. A CRM is a customer relationship management software that helps you acquire, win, and retain customers. A PRM is a partner relationship management software that helps you onboard, manage, and grow your partner network.