Vicki Poponi
author title Automotive Industry VP & Advisor, SalesforceVicki is Salesforce’s Automotive Industry Advisor with over 30 years of experience, including more than 18 years in automotive executive roles. A former Honda CXO and Salesforce customer, Vicki joined Salesforce post-retirement as an Industry Advisor. At Honda, Vicki held executive leadership roles in general management, sales, marketing, technical service and aftersales, and automotive product planning. Vicki also held manufacturing and GM executive roles with a Tier 1 supplier. Vicki holds a B.S. in Chemical Engineering from Drexel University and an MBA from The Wharton School at the University of Pennsylvania.
As Honda’s U.S. CXO, Vicki was responsible for Honda’s enterprise-level transformation across all product lines and functional teams, overseeing Honda’s digital CX transformation, establishing CX governance processes, change management, and implementing the Net Promoter System. During the nearly 10 years Vicki led Product Planning and Technical Service, she worked closely with research and development as the Honda and Acura brands introduced telematic-based vehicle features, market quality analysis, and over-the-air product updates. Her broad and extensive experience in automotive makes her perspective particularly compelling.