Digital Transformation

MSMEs can leverage digitisation in business to streamline processes and connect with their customers better, achieving sustainable growth in the process.

Low code development platforms are now driving rapid digital transformation. They're arguably the future of software development. This article explains why.

An integrated SaaS solution is created to function as a complete unit and ties the different functions more strongly together, enabling it to address the unique requirements of SMBs much better than standalone software applications.

What is Salesforce Customer 360? How can it tie together customer 360 data view across departments to help you elevate the customer experience?

After two years of coping with the COVID-19 crisis, manufacturers are ready for growth. Here are five ways they can boost sales revenue and customer delight.

Want high lead generation to make your business grow? Read this post to know about the top 7 B2B sales channels you should target to generate B2B sales leads.

As the competition in India’s telecom sector heats up, here’s how communication service providers can win new customers, improve engagement, and optimise costs.

Make use of B2B sales techniques such as Transactional, Solution, Consultative and Provocative, and watch your customer numbers grow. Read on to know more.

Design thinking puts humans at the centre of innovation. Here’s how we at Salesforce apply this approach to solve customer problems and build better products.

How can India’s financial services companies inspire customer trust in uncertain times? Learn from the success stories of these five Trailblazers.