Digital Transformation

Digital transformations can be hard. But here’s how one high-tech manufacturer used Salesforce Illuminate methodology to effectively execute their digital strategy.

For companies that provide field service, the quality of this service is critical to brand advocacy and building repeat business.

Learn what a Salesforce CoE is, what are a COE’s benefits, and how it helps digitally transform your business and optimise the value derived from technology.

Learn what data driven marketing is, how to use it along with traditional marketing, pitfalls to avoid, and how to get the most out of it.

India’s fintech market is booming. Discover what’s fuelling the revolution, and why so many fintech firms rely on Salesforce to succeed.

Revenue Growth: Get tips from Anupreet Singh, Sales Director at Slintel, on how to quickly grow the revenue of your SME.

What is B2B sales? Understand the B2B sales process, learn strategies and best practices to become a B2B sales leader.

Get an insight into the top three marketing trends in India that were identified by the Salesforce 7th State of Marketing report.

This Salesforce implementation guide contains steps, tips, and explainers to help you leverage Marketing Cloud features for driving stronger customer engagement

Make every marketing dollar and effort count by measuring and monitoring these marketing metrics along the entire customer journey.