The AI revolution has well and truly arrived – what sets today’s leaders apart is how they use it. Trailblazers, AI professionals and thought leaders gathered in Mumbai for World Tour Essentials to share how the #1 AI CRM is unlocking valuable data-driven insights, enhancing team efficiency, reducing costs, and driving business growth.
Eager to know more as you continue on your AI journey? Follow our comprehensive roadmap to advance your digital transformation with CRM + AI + Data + Trust.
Navigate to area of interest
- Data Cloud — Unlock All of Your Trapped Data with Data Cloud
- Elevate Borrower Experience with Automation, Data, and AI
- Revolutionise Customer Experience with Marketing Cloud and AI
- Supercharge Selling with Trusted AI
- Reimagine Service With Trusted AI
- Go on a Journey from Data to Data-driven with Tableau
- Transform How Your Teams Get Work Done with the Einstein 1 Platform in Slack
- Einstein 1: The Bold New Future of Enterprise AI
Data Cloud — Unlock All of Your Trapped Data with Data Cloud
Keep valuable data secure, organised, and ready when you need it. At World Tour Essentials Mumbai, you saw how Trailblazers like CEAT use trusted AI to unify their data on a single, easy to use platform. Now, with Data Cloud, CEAT can create clear customer profiles to offer tailored recommendations, resulting in an impressive 220% increase in lead conversion rates. Discover how your organisation can improve its impact by translating complex data into viable insights using Data Cloud.
Elevate Borrower Experience with Automation, Data, and AI
Create frictionless borrower experiences at scale with automation, data, and AI. Today, financial services are increasingly turning to trusted AI and automation to deepen relationships with clients, members, and policyholders. At World Tour Essentials, you witnessed the exciting launch of Digital Lending, the latest product tailor-made for India, poised to redefine the future of lending.
Explore how #1 AI CRM for financial services can enhance the borrower experience, ensure data security, and streamline operations for your institution. Stay ahead in the evolving financial landscape by integrating advanced AI solutions.
Revolutionise Customer Experience with Marketing Cloud and AI
On stage in Mumbai, you heard the stories of Trailblazers like Narayana Health who are using trusted AI to build more empathetic patient journeys. According to Chief Marketing Officer Dr. Ashish Bajaj, with Marketing Cloud, Narayana Health can craft and deliver sensitive, timely and personalised communication, deepening customer relationships and establishing the organisation as a trusted healthcare partner.
Marketing Cloud makes it easier than ever to partner your marketers with their very own AI assistant. Here, we’ve compiled nine ways using AI as a digital assistant can save you time and increase the effectiveness of your campaigns.
Supercharge Selling with Trusted AI
You’ve seen how Trailblazers like Polycab India are using the #1 AI CRM for sales to manage their rapidly expanding business while preserving one-to-one customer engagement. With Sales Cloud, Polycab can collate all their data onto a single platform, providing comprehensive insights to their sales team.
Discover how your organisation can use generative AI to enhance productivity for sellers, from analysing vast amounts of data in seconds to crafting compelling pitches and emails. Let trusted AI handle routine tasks, and give your team more time to focus on what they do best: nurturing customer relationships.
Reimagine Service With Trusted AI
At World Tour Essentials, you heard from leading retailer Croma on how the #1 AI CRM is transforming customer service. Service Cloud offers time-saving solutions including AI chatbots that respond immediately to customer queries, and intelligent routing that seamlessly directs more complex questions to the right person. Learn more about how your organisation can do more with less with trusted AI.
Go on a Journey from Data to Data-driven with Tableau
As you’ve learned, what distinguishes leaders from followers in today’s AI-driven world is their ability to secure, manage, and accurately interpret vast amounts of data. According to Salesforce’s latest State of Data and Analytics Report, 92% of analytics and IT leaders in India say advances in AI make data management a high priority, while 98% of business leaders feel their organisations should be getting more value from their data.
Learn how to cut through the noise and make your data work harder with Tableau, powered by trusted AI. With Tableau, your team can easily sort through and visualise high-quality data, explore insights, and fuel growth with intelligent actions.
We’ve identified four ways that generative AI makes work better and more productive for sellers, including creating tailored decks and pitches in minutes.
Transform How Your Teams Get Work Done with the Einstein 1 Platform in Slack
It was hard to miss Slack at World Tour Essentials Mumbai. One of the many highlights was hearing from Trailblazers like Ola who took to the stage to share how they use trusted AI – conveniently embedded within Slack – to supercharge their digital transformation journey.
By integrating AI features including channel summaries, AI-powered search, and recaps, Slack is optimising workflows more effectively than ever. Learn how Slack AI can continue to boost your employees’ efficiency by downloading our new ebook.
Einstein 1: The Bold New Future of Enterprise AI
Since 2014, Salesforce has been at the forefront of AI business innovation. Our CRM applications – encompassing sales, service, marketing, commerce, and more – now feature embedded AI to empower your organisation with automation, predictive insights, and enhanced intelligence. With Einstein 1, every solution works together on one platform, making it easier than ever for your employees, data, and AI to work together to strengthen customer relationships and boost your bottom line.
Becoming an industry leader in an AI-driven future requires a deep understanding of the possibilities of CRM + AI + Data + Trust. To support you on your digital transformation journey, we’ve gathered a comprehensive list of resources to enrich your knowledge of generative AI and its vast potential.