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Human Customer Service : The Overlooked Opportunity For Breakaway CX Differentiation

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forrester-CXReport
“When customer service is delivered by human employees, it boosts loyalty, enriches the firm’s understanding of customer needs, and can even present cross-sell and upsell opportunities,” says Forrester Research in this recent report.

Download the report to learn about:

  • Why human customer service is an opportunity center — not a cost center
  • How to shift focus from customer acquisition to customer service
  • How to use technology to improve both sides of the customer service journey
 

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