Why should your business use a CRM?
"All our teams have full visibility into customer data. With everyone on the same page, we now deliver a seamless and transparent customer experience."
Balesh Lakshminarayanan, Co-founder, ABSYZ Software Consulting Pvt. Ltd.
![](http://www.salesforce.com/content/dam/web/en_in/www/images/resources/lead-to-conversation-ebk-stats.png)
![Balesh Lakshminarayanan, Co-founder, ABSYZ](http://www.salesforce.com/content/dam/web/en_in/www/images/resources/balesh-lakshminarayanan-profile-img.png)
"We’ve said goodbye to subjectivity in our sales cycle. Salesforce has made sales processes and decision-making entirely data-based."
Rajiv Sethi, Managing Director and Founder, Gemini Power Hydraulics
![](http://www.salesforce.com/content/dam/web/en_in/www/images/resources/sales-team-productivity-ebk-stats.png)
![Rajiv Sethi, Managing Director and Founder, Gemini Power Hydraulics](http://www.salesforce.com/content/dam/web/en_in/www/images/resources/rajiv-sethi-profile-img.png)
Download our e-book ‘Prepare Your Business for a Digital Future’ to learn:
- How to get ready for the future of work
- What CRM can bring to your business
- How AI can boost productivity
- More about Salesforce and its solutions
A CRM solution can optimise your business operations, improve your relationship with customers, and increase trust. Our new guide explain how.
![](http://www.salesforce.com/content/dam/web/en_sg/www/images/resources/SF_Connect-and-Grow_Resource-Centre-CTA.jpg)