Balaji Wafers delivers crisp and appetising distributor experiences with Salesforce

With a fast-growing channel network, Balaji Wafers needed a solution that would unify, streamline and transform the data coming from our channel partners into actionable insights, says Shyam Virani, Director of the company. Find out how Balaji Wafers uses a 360-degree view of channel partners and their sales performance to empower distributors and retailers to be more successful and customer-centric.