Stat	Action	Source	Month/Year
49% of the general population uses generative AI, and 34% uses it every day.	Copy	Generative AI Snapshot Series	09/2023
52% of generative AI users say their usage is increasing.	Copy	Generative AI Snapshot Series	09/2023
64% of non-users of generative AI say they would use the technology if they felt it was safe/secure.	Copy	Generative AI Snapshot Series	09/2023
49% of the general population would use generative AI if it was integrated into the technology they already use.	Copy	Generative AI Snapshot Series	09/2023
Generative AI use by country: 73% of India 49% of Australia 45% of the US 29% of the UK	Copy	Generative AI Snapshot Series	09/2023
Cost of living is the top factor impacting consumer priorities.	Copy	State of the Connected Customer	08/2023
80% of customers say the experience a company provides is as important as its products and services.	Copy	State of the Connected Customer	08/2023
81% of customers expect faster service as technology advances.	Copy	State of the Connected Customer	08/2023
73% of customers expect better personalization as technology advances.	Copy	State of the Connected Customer	08/2023
65% of customers expect companies to adapt to their changing needs and preferences.	Copy	State of the Connected Customer	08/2023
74% of customers expect to be able to do anything online that they can do in-person or by phone.	Copy	State of the Connected Customer	08/2023
79% of customers expect consistent interactions across departments.	Copy	State of the Connected Customer	08/2023