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| Stat | Action | Source | Month/Year |
|---|---|---|---|
| 87% of automotive executives say personalized customer communications drive sales and margins. |
|
Trends in Automotive | 08/2022 |
| Only 22% of automotive retailers and original equipment manufacturers personalize communications across channels. |
|
Trends in Automotive | 08/2022 |
| 62% of automotive retailers are investing in IoT applications. |
|
Trends in Automotive | 08/2022 |
| 68% of original equipment manufacturers are investing in IoT applications. |
|
Trends in Automotive | 08/2022 |
| 95% of automotive companies use third-party customer data to support their marketing. |
|
Trends in Automotive | 08/2022 |
| Only 46% of automotive companies report having comprehensive customer data. |
|
Trends in Automotive | 08/2022 |
| 67% of consumers say they would pay more for the benefits of 5G. |
|
Communications Trends | 08/2022 |
| 62% of customers feel satisfied with their communications provider. |
|
Communications Trends | 08/2022 |
| 33% of consumers prefer OTT services (e.g., Hulu, Netflix, Amazon) over cable. |
|
Communications Trends | 08/2022 |
| 50% of wireless customers and 47% of cable customers say they get the best service when they threaten to switch providers. |
|
Communications Trends | 08/2022 |
| Just 22% of customers say their communications providers' self-service options are excellent. |
|
Communications Trends | 08/2022 |
| 35% of customers switched their banking provider for an easier, more intuitive experience. |
|
Future of Financial Services | 06/2022 |