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95% of organizations report integration as a hurdle to implementing AI effectively.
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90% of constituents would use an AI agent to interact with the public sector
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SMBs’ top factors for evaluating new technology:
- AI capabilities
- Ease of use
- Price
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At growing SMBs, leaders’ #1 factor for evaluating new technology is AI capabilities. At stagnant and declining SMBs, it’s price.
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35% of SMB leaders say AI capabilities are extremely important when evaluating technology — up from 13% in 2020 and 6% in 2019.
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75% of SMBs are experimenting with or using AI.
- 41% are actively experimenting with AI
- 34% have fully implemented AI in their operations
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Growing SMBs are 1.8x more likely to invest in AI than declining SMBs.
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Top SMB AI use cases
- Marketing campaign optimization
- Content generation
- Automated recommendations for customers
- Natural language search tools
- Automated service chatbots
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- 71% of SMBs are increasing their investment in AI over the next year.
- 66% of SMBs are increasing their investment in data management over the next year.
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85% of SMBs with AI say they’ll get a return on their investment.
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91% of SMBs with AI say it boosts their revenue
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90% of SMB leaders with AI say it makes operations more efficient.
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