Service console showing a chat window with Einstein helping to answer questions

What Is Generative AI and How Does it Work?

Generative AI is a type of artificial intelligence that creates new content, such as text, images, music, or videos, based on patterns it learns from existing data.

AI is only as good as the data you give it and you have to make sure that the datasets are representative.”

Paula Goldman
Chief Ethical and Humane Use Officer, Salesforce
A welcome message with Astro holding up the Einstein logo.

AI Built for Business

Enterprise AI built directly into your CRM. Maximize productivity across your entire organization by bringing business AI to every app, user, and workflow. Empower users to deliver more impactful customer experiences in sales, service, commerce, and more with personalized AI assistance.