What is Salesforce?

Salesforce is the world’s leading customer relationship management technology (What is CRM?), helping you build and improve your customer relationships. In 1999 we pioneered cloud-based CRM, and today we’re helping organizations of all sizes re-imagine their business for the world of AI. How? With Agentforce, providing trusted, autonomous AI agents that take action for your employees and customers. With unified data from all your systems, so every employee has a 360-degree view of every customer. And with #1 CRM apps for your sales, service, marketing, commerce, and IT teams.

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What does Salesforce do?

Salesforce helps you stay ahead of changing customer expectations with data tools, trusted and autonomous AI, and best-in-class apps for sales, service, marketing, commerce, and IT — all on one integrated platform. With Salesforce, your employees can be more productive with a single view of customer data that keeps every team in sync. And Agentforce works side-by-side with humans, speeding up processes and taking action autonomously. All so you can win more business, while making your existing customers happier with personalized experiences.

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What AI was meant to be.

Meet Agentforce — your team of AI agents that assist employees with tasks and take action to help you boost productivity and serve customers better. Seamlessly transfer from proactive AI agents to humans. Build custom agents with low-code and natural language tools.

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Calculate your ROI

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Sell faster, smarter, and more efficiently

Arm your sales organization with the tools and data they need to close deals faster. With Salesforce, you can scale your sales team without limits. Agentforce helps you nurture inbound leads to build pipeline, and gives every sales rep a dedicated AI coach to practice their pitches, handle objections, and negotiate before customer meetings.

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Learn about Sales Cloud

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Deliver effortless service 24/7.

Provide consistent, personalized support experiences across your customers’ preferred channels — from the contact center to out in the field. Agentforce serves customers at any time, and seamlessly escalate to service representatives when needed.

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Learn about Service Cloud

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Build long-lasting relationships that drive growth.

Engage with your customers across the entire life cycle. Agentforce dynamically generates personalized journeys, marketing campaigns, and audience-specific content across email, mobile, web, and advertising – all in your brand voice and optimized based on past performance.

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Learn about Marketing Cloud

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Grow revenue with seamless buying experiences.

Offer frictionless digital commerce experiences that natively connect B2C, B2B, order management, and payments with your sales, service, and marketing apps. And with Agentforce in the mix, you can now give every customer a dedicated personal shopper that delivers personalized recommendations and streamlines purchases.

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Learn about Commerce Cloud

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Many Salesforce products. One integrated platform.

Our complete product portfolio includes CRM apps for sales, service, marketing, commerce, and more with trusted AI and data on one integrated platform. Whatever size your business, whatever your industry, there’s a solution tailored to you.

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Find your solution

All sorts of companies, big and small, grow their businesses with Salesforce.

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Salesforce is your go-to source for business insights.

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Salesforce is a platform for change.

From the start, Salesforce has been on a mission to help businesses succeed, and to use business success to drive positive change for people and our planet.

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