Every channel and revenue stream on one platform

See how Revenue Cloud goes from quote to cash on one platform, giving sales and finance one customer view.

Salesforce user smiling while on a laptop.

Get the latest sales tips delivered to your inbox.

Sign up for the Salesblazer Highlights newsletter to get the latest sales news, insights, and best practices selected just for you.

A revenue lifecycle management window shows important revenue operations and contract information.

Unify sales, finance, and legal on the #1 AI CRM

When sales, finance, and legal are disconnected, the customer feels the pain. Learn how Revenue Cloud can help.

Marginal revenue FAQs

Not quite. Marginal revenue measures the additional income earned from selling one more unit, while profit is what’s left after subtracting costs. You can have high marginal revenue, but if costs are too high, profit may still be low.

Businesses compare marginal revenue to marginal cost to determine the most profitable level of production. If marginal revenue is higher than marginal cost, increasing production makes sense. If it’s lower, producing more could cut into profits.

It’s a key factor, but not the only one. A growing marginal revenue curve often signals strong demand, but success also depends on operating income and overall revenue management. Tracking metrics like sales forecasting and sales analytics provides a more complete picture.

Marginal revenue is calculated by determining how much total revenue changes when one more unit is sold.