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Supercharge advertising sales, subscriptions, and support with Agentforce.
Get powerful advertising, digital media, and customer service solutions. Autonomously manage sales, subscriptions, and support to transform how you connect with advertisers, subscribers, viewers, and fans. Sell smarter, streamline operations, and boost efficiency with the power of data and trusted AI.
These media and entertainment leaders innovate faster with Salesforce.
Salesforce delivers tangible results for media and entertainment companies.
25
%
increase in sales revenue*
Maximize your advertising sales revenue with Salesforce.
28
%
increase in customer retention*
Reduce subscriber churn with Salesforce digital media and advertising solutions.
24
%
increase in customer engagement*
Salesforce helps turn casual consumers into passionate fans.
* FY25 Customer Success Metrics
We're using Salesforce to give our advertisers real-time information about the audiences they're reaching.
Dan WalshGlobal Head of Business Strategy & Operations, Spotify Advertising, Spotify
Revolutionize your media and entertainment sales with Agentforce.
Enhance your competitive edge with a digital media solution that has advanced sales intelligence and automation, driving higher seller productivity. Utilize agents to access relevant account information, including ad inventory, campaign performance metrics, and spot availability.
Empower your advertising sellers with simplified account, opportunity, and partner management. Guide your sales teams with intelligent tools designed to grow revenue via direct, indirect, and programmatic channels.
Improve cross-channel media planning and simplify processes to shorten sales cycles on a deeply unified platform. Gain visibility into advertising inventory across all channels.
Optimizing campaign performance is easier with the ability to harmonize disparate data sources and use the power of a trusted AI to give you real-time pacing updates and automated alerts.
Save time and increase accuracy with automated campaign reporting. Deliver valuable insights to your advertisers and keep them coming back. Share and collaborate around campaign data. Minimize revenue leakage with a unified analytics toolset that spans all channels and formats.
Discover a platform for media automation and monetization.
Media Cloud
Media Cloud leverages the deeply unified Salesforce Platform to deliver fully customizable solutions for the media and entertainment industry. With an industry-specific data model, applications, and workflows that make it easier to sell smarter, deliver personalized service and optimize media operations.
Create robust media solutions when combining these products with Media Cloud.
Marketing Cloud
Get to know your audience faster through unified profiles and analytics. Deploy smarter campaigns across the entire lifecycle with Agentforce. Build lasting relationships that drive business growth.
Data Cloud
Activate all your customer data across Salesforce applications. Empower media and entertainment teams to engage customers at every touchpoint, with relevant insights and contextual data in the flow of work.
Service Cloud
Transform how humans with AI drive limitless service at every touchpoint — including customer experience, engagement, processes, automation, and service operations.
MuleSoft
Seamlessly integrate any system, orchestrate complex workflows, and secure mission critical APIs to extend the power of Agentforce across your IT environment.
Discover the latest data and AI trends on media and entertainment.
Innovate with the #1 partner ecosystem for media and entertainment.
Get the most out of digital media and advertising solutions with thousands of partner and experts.
Get more value out of AI with Industries AI.
Learn how to create prompts for your business needs and bring them into the flow of work.
Maximize ROI with the #1 Success Ecosystem.
From support, expert guidance, and resources to our partners on AppExchange, the Success Ecosystem is here to help you unlock the full power of your full investment.
We got everything right from the first go when working with Professional Services. Before, we used to make some mistakes and we used to spend time refactoring.
Samuel Dall’AgnolIT Director, Grupo Globo
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Digital advertising solutions FAQ
Salesforce for media and entertainment helps companies solve various industry challenges with the Salesforce Platform and powerful digital media and advertising solutions. With Salesforce, teams have access to shared customer data, built-in intelligence, and automation, which helps every team in the media and entertainment industry lower costs, increase productivity, and drive efficient growth.
Salesforce for media and entertainment offers a complete suite of digital media and advertising solutions where AI and automation is built-in, and is designed to easily scale as you grow. By helping companies sell faster, provide a world-class subscriber experience, increase fan engagement, and automate advertising management, Salesforce offers a winning formula for media and entertainment success.
To start, think about your main challenges. Then get to know our digital media and entertainment solutions: Accelerate Advertising Sales, Grow Subscriber Relationships, Maximize Audience Engagement, Automate Media and Entertaiment Processes, and Streamline Production and Automation. This will help guide you to right solution and how Salesforce can help.
Digital advertising solutions refer to strategies and tools used to promote products, services, or brands through online channels. At Salesforce, we have various solutions directed to advertising. Salesforce for media and entertainment helps companies to monetize those channels to potential advertisers with our Accelerate Advertising Sales solution.
If you have channels that can be monetized through advertising, you can grow revenue. Learn more on our Accelerate Advertising Sales solution page.
Digital advertising solutions offer many benefits, including targeted outreach, cost-effectiveness, real-time analytics, and agility.