Retailers and agents grow revenue and relationships together.

Acquire profitable customers faster with unified, real-time data. Scale personalization and growth with Agentforce, built for retail. Boost loyalty with connected experiences across marketing, commerce, and service delivered with the#1 AI CRM.

See how top retailers activate data and AI with Salesforce.

  

Smarter retail starts with Salesforce.

93 %
achieved positive ROI*
Nearly all retailers see an impact on overall revenue.
37 %
increase in online revenue*
Retailers experience online gains with Salesforce.
27 minutes
saved per service case*
Salesforce makes service calls significantly more efficient.
1.5B
global shoppers feed data into our Holiday Insights HQ
Salesforce provides a deep dive into holiday shopping data.

Build the perfect retail solution with Salesforce.

An in-store console

Introducing Retail Cloud with modern Point of Sale

The only native, cloud-based, point of sale (POS) system that brings the online and offline shopping experience together on the #1 AI CRM.

A collection of consumer goods in a shopping basket.

See what's trending on a global scale with shopping forecasts and insights, powered by 1.5 billion global shoppers.

Salesforce mascot, Astro, overseeing a sales page for a product with relevant metrics highlighted.

Run your retail media network from one connected platform.

Looking for higher margins? Salesforce for Retail Media is designed to help retailers grow advertising revenue, scale media operations and sales, and optimize campaign performance by activating first-party data.

Image of Salesforce Einstein and Astro characters in front of product screenshots

Get more value out of AI with Industries AI.

Learn how to create prompts for your business needs and bring them into the flow of work.

Two sales professionals smile.

Maximize ROI with the #1 Success Ecosystem.

From support, expert guidance, and resources to our partners on AppExchange, the Success Ecosystem is here to help you unlock the full power of your full investment.

Get the most out of your retail business with thousands of partner apps and experts.

Learn new skills with free, guided learning on Trailhead.

Salesforce for Retail FAQ

Our portfolio of products, built on the trusted Salesforce Platform, helps you connect with customers in a whole new way. Now everyone — your marketing, sales, commerce, service, IT, and data teams — can augment their work with connected data, trusted AI in retail, and the #1 AI CRM, purpose-built for retail.

Retailers have access to a unified engagement platform that provides a single source of truth across their entire partner ecosystem –  marketing, commerce, service, and IT. You can now focus on driving costs down and loyalty up with Salesforce for retail CRM.

Boost loyalty with connected experiences across marketing, commerce, and service, delivered on the Salesforce Platform. Empower employees and associates with digital tools and data to effectively serve shoppers at all touch points with our retail solutions.

Choose the retail solution that's right for you. Whether your goal is to win new & profitable customers, simplify & scale omnichannel commerce, elevate connected & consistent service, supercharge your store & HQ employees or strengthen & optimize partner relationships.