Customer Acquisition & Loyalty
Grow engagement with customer acquisition tools built directly into your ecommerce platform. Discover AI-powered commerce that drives long-lasting loyalty.
Build trusted relationships at every step of your commerce journey.
Put the customer experience at the center of your business with our customer acquisition software.
Power AI-driven personalisation using your complete customer data.
Commerce Intelligence powered by Data Cloud
Increase engagement and automation with real-time insights and predictive analytics. Give customers more of what they love and your team time back to focus on driving growth.
Take personalisation to a new level across all your channels with real-time customer activity. Empower marketing and merchandising teams by unifying data into a single customer profile.
Easily deploy, harmonise, and activate all kinds of rich data, like transaction, product, order, fulfillment, and more, with standard data bundles and automated data mapping.
Drive revenue by reaching customers on social and search channels.
Commerce for Social
Seamlessly connect, engage, and transact with customers on the most used social channels.
Streamline local product inventory, and surface ads to boost in-store traffic.
Boost profits and loyalty while reducing inventory risks. Start a flexible, trusted digital marketplace.
Deepen relationships safely and sustainably in Web3 on a trusted platform.
Salesforce Web3
Create contracts for new NFT collections using a secure, audited template.
Access new blockchain data integrations like wallet IDs and NFT transaction history, built directly into your CRM.
Monitor real-time blockchain data from collections launched on Ethereum and Polygon, integrated with the #1 CRM.
Complete your customer acquisition and loyalty strategy with products from across the Customer 360.
Data Cloud
Unify your customer data and take action on insights with AI and automation in real time.
Sales Cloud
The #1 CRM for sales helps you sell faster, smarter, and more efficiently.
Service Cloud
Make support personal across self-service, contact centres, and in the field with built-in AI and real-time data.
Marketing Cloud
Win customers. Engage efficiently. Grow revenue. This is digital marketing for lasting relationships.
Web3
Build customer loyalty in Web3 on a trusted platform.
Get the most out of your online store platform with thousands of partner apps and experts.
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Customer Acquisition and Loyalty FAQ
Customer relationship management (CRM) tools and strategies that help businesses to identify new leads, attract and convert new customers to paying customers.
CRM tools used for customer acquisition can help with keeping track of customer data including what has been purchased, how they are purchased, and what they need. These tools can help to provide a unified view of your customers across data sources and enable actionable insights to power personalized experiences across all touchpoints.
Customer acquisition tools help companies manage the process of getting new customers and driving awareness, consideration, and conversion across commerce, sales, marketing, and service teams. Such customer acquisition channels include website, email marketing, social media, advertising, sales calls, and even the product itself. Connected customer data and AI-powered tools are foundational to customer acquisition.
Determine what the vision is for your customer acquisition strategy and loyalty programs, and prioritize your software functionality, requirements, and budget.
Customer acquisition and loyalty is the lifeblood of any company and is critical for not only bringing in new customers, but also turning buyers into brand advocates and increasing revenue.