B2B commerce, the way companies buy and sell from each other, is changing forever. The way companies buy and sell from each other is changing forever.
Traditional sales models are dying out rapidly, and most B2B sales interactions between suppliers and buyers are shifting to digital channels. In the coming decade, there won’t be any product or service that a company sells that won’t have a digital shop, buy, or self-serve option.
That’s going to demand untold levels of digital transformation from businesses to fundamentally change the way they find and retain their customers, take their products to market, function within supply chains, and provide services. If you’d like to explore how you can increase your company’s ability to compete and thrive, here’s how.
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